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Bitly Connections Platform | Short URLs, QR Codes, and More

URL Shortener - Short URLs & Custom Free Link Shortener | Bitly

Bitly’s Connections Platform is more than a free URL shortener, with robust link management software, advanced QR Code features, and a Link-in-bio solution.

Build stronger digital connections

Use our URL shortener, QR Codes, and Link-in-bio pages to engage your audience and connect them to the right information. Build, edit, and track everything inside the Bitly Connections Platform.

Get Started for Free
Get a Quote

Great connections start with a click

Sign up for a free account and put Bitly to work

• Short link
• QR Code
• Link-in-bio

Shorten a long link

Create a QR Code

Build a Link-in-bio page and showcase your links

No credit card required. Your free plan includes:

• Short links
• QR Codes
• Link-in-bio page

The Bitly Connections Platform

All the products you need to build brand connections, manage links and QR Codes, and connect with audiences everywhere, in a single unified platform.

URL Shortener

A comprehensive solution to help make every point of connection between your content and your audience more powerful.

Popular Link Management Features

• URL shortening at scale
• Custom links with your brand
• URL redirects
• Advanced analytics & tracking

Get Started for Free
Learn More

QR Codes

QR Code solutions for every customer, business and brand experience.

Popular QR Code Features

• Fully customizable QR Codes
• Dynamic QR Codes
• QR Code types & destination options
• Advanced analytics & tracking

Get Started for Free
Learn More

Link-in-bio

Bitly Link-in-bio, powered by Bitly Link Management, to help you curate, package and track your best links.

Popular Link-in-bio Features

• Custom URLs for social media
• Customizable landing page
• Easy-to-manage links
• Link and landing page tracking

Get Started for Free
Learn More

QR Codes created monthly

What Bitly customers are saying

Our goal was to implement a system that would not interrupt the gameplay experience when a new update was announced, and we found QR Codes to be the perfect answer.

Bitly is user-friendly and accessible.

The more I use Bitly, the more valuable it becomes to me. It cuts my time down because it saves all my information, and it gives me insight into which links are most popular and have the most clicks.

Bitly has enabled us to build trust with clients by giving them branded short links that carry the main message of the link and that carries our brand. Bitly also gives us data analytics on who is clicking our links which helps us carry the clients forward in the advertising process.

Frequently asked questions

What is a URL shortener?

Link shorteners work by transforming any long URL into a shorter, more readable link.

Think of a short URL as a more descriptive and memorable nickname for your long webpage address. You can, for example, use a short URL like bit.ly<span itemscope itemtype="http://schema.org/Organization">
        <span itemprop="name">bit.ly</span>
        <link itemprop="url" href="http://bit.ly">
</span>/ CelebrateBitly so people will have a good idea about where your link will lead before they click it.

Make your URLs stand out with our easy to use free link shortener above.

Benefits of a short URL

How many people can even remember a long web address, especially if it has tons of characters and symbols? A short URL can make your link more memorable. Not only does it allow people to easily recall and share your link with others, it can also dramatically improve traffic to your content.

Bitly is the best URL shortener for everyone, from influencers to small brands to large enterprises, who are looking for a simple way to create, track and manage their links.

Find a plan that works for you

What is a custom URL shortener?

For example, instead of bit.ly<span itemscope itemtype="http://schema.org/Organization">
        <span itemprop="name">bit.ly</span>
        <link itemprop="url" href="http://bit.ly">
</span>/2m75BWD, you could use a custom short URL like yourbrnd.co/2m75BWD.

There are several benefits of branding your short links. Branded links build trust between your audience and your business, drive more clicks, give your audience a preview of where they are being taken and increase brand awareness.

A link shortening service that includes custom short URLs is vital to improving audience engagement with your communications. A short URL is good, but a custom URL works every time.

What is a QR Code?

Quick response or QR, is a type of barcode that can store a multitude of information. The obvious difference between a QR Code and Barcode is its appearance. A QR Code is usually in the shape of a square and contains smaller, even blocks similar to Tetris. A Barcode, on the other hand, has vertical bars in different thicknesses and is often accompanied by a serial number.

What can a QR Code do?

Because of its versatility, a QR Code can be programmed to do a multitude of things. It can be split into two formats: Dynamic and Static. A Dynamic QR Code is useful for businesses or nonprofits in their marketing strategy because of its advantages. Though it needs a subscription to work, it is a small price to pay compared to the benefits it offers. Dynamic QR Code solutions are editable, which means if you made a mistake and only noticed it after the QR Codes are printed, you can easily log in to the dashboard and fix them without changing the appearance of the already printed Codes.

What is a Link-in-bio?

URL that you can add to your profile section for social media. Most social media platforms give you the option to add a link in your bio to take followers to your website, product page, content or some other important page.

Why choose Bitly?

Get started today

More than a free link shortener

Get Started

Get closer to your audience and customers today

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More than a free link shortener

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Get closer to your audience and customers today

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